by Andy Link | Jun 22, 2016 | Merchandising
You’ve Been Building Your Brand for Years, Don’t Let Poor Shelf Placement Short-change You Let’s set the scene: your company has spent years carefully creating your product and crafting its brand image. You have spent precious advertising dollars in order...
by Andy Link | Jun 18, 2015 | Merchandising
Your customers are busy people and so is your sales team. When your sales representatives are meeting with valued customers and discussing hot new products, are they flipping through catalogs or handing out brochures in hopes of picking up a sale the next time they...